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Four outstanding differences:
- The superior quality of our coaching staff.
- A blended approach, which not only provides proven sales strategies and techniques but also valuable sales tools, accountability and measurable ROI.
- The way our training integrates your actual customers into the training process.
- The powerful training platform and design based on extensive sales training experience.
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What if my salespeople/colleagues aren't
computer savvy enough to handle the MAX Platform? |
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It is true that some people have not been exposed to the necessary technology of our times. MAX will help your people become more comfortable with technology. It's that simple to use! The structure of the MAX program has been viewed by many as an excellent way to help people move out of their comfort––or discomfort––zone for their own personal and professional improvement.
We have developed the MAX coaching system to accommodate not only the varying levels of PC proficiency, but potential software limitations, as well. Our materials and coaches cover the handling of downloads and other aspects of the technology requirements for a smooth transition into the online learning mode.
Your salespeople/colleagues will get more comfortable and adept at using computers and the Internet as a result of being enrolled in our web-based sales training platform. |
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Who are these coaches
and what are their backgrounds? |
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Personal coaching is what sets MAX apart from other on-line training. No fill-in-the-blank responses to hypothetical problems. You get real, live coaching done by people who understand the Lytle training philosophies. Sales management and product training are still up to you; Apex specializes in leveraging skills for increased productivity. Salespeople stay in front of their clients, and clients are at the center of the training process. With MAX, assignments are timely and applicable.
Our training coaches have experience in sales management, corporate training, and a variety of industries such as insurance, retail, teaching, and media sales—experience that makes them resources to guide your salespeople through MAX and into the field. Through research and resources, Apex coaches are ready to provide feedback and direction through the strategic training process. |
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| How do you adapt training to my specific field? |
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The great thing about the training is that participants tailor the training to your industry as they work with their current clients and prospects. As the training proceeds, coaches learn about trends in your industry through conversations with your company sales managers and the MAX participants. They are then able to make sure the assignments are completed in a way that makes business sense for your business. |
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| How can I measure the results of training? |
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The selling process MAX teaches can be completed in anywhere from 6 to 12 weeks, depending on your participant's schedule and discipline. Because selling cycles vary from industry to industry, s/he may not complete an actual sale during MAX. However, MAX provides small examples of every step in the selling process, and the Master License lets managers track sales success on a daily, weekly and monthly basis. It will help you see how much revenue is in the development pipeline with current prospects. You can see what new sales prospects your team is developing and at what stage each salesperson is with each prospect. You can see how much sales activity is converting into sales. The Master License lets you determine if the training is working, and what's the return on investment. |
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| Once I've finished with the basic program, are
there advanced sales training programs and materials? |
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Apex offers a variety of training solutions, all of which are designed to enhance what is taught in MAX. For example:
- MAX Members will get new sales ideas from their Automatic Training Machine and from the weekly (12 months).
- The can be renewed annually.
This includes ATM membership and the weekly with Chris Lytle’s Tip of the Week, MAX success stories, MAX lesson reinforcement and more.
- You can subscribe to the Automatic Training Machine––moneymaking sales ideas available online 24/7/365. Just in time. Just enough.
- We offer a variety of speakers and live seminars and can customize sessions to your needs.
- We offer public and private WEBinars—live, interactive training as close as your computer.
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